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Informalwear

Gangnam & Seocho

Concept Store

A back alley off Garosu-gil — a quiet ground-floor space kept apart from the bustle. The light is good, so by day warm sunlight reaches deep into the showroom. Clothing and living goods mix naturally in one room: moving between shirt racks, you catch sight of uniquely shaped glasses and decanters, cutlery, and fabric table mats. Among them the Shaker box has steadily held its place as an item that represents Informalwear. There are also house-brand tumblers, mugs, and oval saucer glasses that hint at the taste behind the living selection. Coffee to go is available, so browsing slowly and heading out flows naturally. • Focus Item — Brent Rourke Shaker Box. Craftsman Brent Rourke of New Brunswick, Canada makes these oval wooden boxes by hand using only wood and copper nails, in the 150-year-old Shaker tradition. He works in beautifully grained woods like cherry and bird's-eye maple; long craftsmanship lives inside a simple form.